I am Brazuca is the interactive campaign that launched the official 2014 World Cup match ball, Brazuca. The hero film takes viewers on an immersive journey around the world where they can become the Brazuca ball—seeing the match like never before. The experience features Messi, Xavi, Lahm, and many more all-stars from the 2014 tournament.

I was an art director on the project, responsible for the UX and UI design of the first of it’s kind YT experience.

"I am Brazuca" is the first interactive, 360-degree film ever released on YouTube.